Reaching Millennials for Jesus

What is a millennial?

The term "millennial" refers to the generation born between 1982 and 2004. This group of young people is the first to be born in a dominantly digital world, so it's no surprise they are usually associated with knowing and loving technology. 

There are more than 76 million millennials in the US alone, and millennials make up the most diverse and largest generation in history. What an incredible opportunity for the Church to engage such an influential group!

How are churches blocked in reaching millennials?

Most millennials are used to immediate and convenient access to almost everything. The Church has a unique opportunity to use the channels that are most likely to reach them, namely platforms that they interact with all the time like social media and apps, in an effort to engage them.

When churches don't take millennials preferences and tendencies into consideration, they struggle to engage with them in meaningful ways. By being slow to adopt new technology and methods of communication, the church is less effective in reaching this generation. Millennials have grown up with smartphones, so a customized app is the most effective way to reach them.

What can you do?

There are some very practical things you can do to take steps towards meaningful interactions with millennials. Here are 5 ways that we will unpack in part 2 of this series! 

1. Ask questions

2. Get millennials to volunteer at your church

3. Don't change your message, but the way it's communicated

4. Help millennials feel like they are part of the mission/story

5. Use your app

Get in touch with us to learn more! 

Subsplash Giving: Now Reaching Even More People

We’re excited that even more people are going to be able to experience all of the benefits of Subsplash Giving! Our mobile giving solution has expanded into Canada (with a plan to expand even more in future months), so organizations can enjoy our full featured giving platform.

Features include:

• Simple and intuitive experience that’s easy to use
• Full integration that is built right into your own mobile app
• Fast process-giving in 6 seconds flat!
• Beautiful experience fueled by our award winning platform
• Industry standard encryption that is secure and protects your information
• Whole suite of features including recurring giving, text to give, and more! (ACH coming soon)
• Rates starting at 2.3% with the potential to drop even lower with GrowCurve

We accept any debit card with a Visa or MasterCard logo in the Canadian market, but do not support Interac at this time. We are working to extend into French-speaking territories as well. To learn more about Subsplash Giving, drop us a line to find out how our premier engagement platform can help your organization thrive.

4 Ideas to Maximize A Vital Communication Tool

So, you probably already know that push notifications are a powerful and immediate way to engage your audience, almost like sending a text. But have you been making the most of this vital tool?

This video will show you four ways that you can use push notifications like a pro. Here's what our App Specialist, Daniel, is going to cover:

• Event Announcements
• Inspiration
• Content Promotion
• Urgent Announcements

To learn more, get in touch with us! 

Announcing: Subsplash Giving with GrowCurve

So what is GrowCurve? We are offering an incredible new feature that allows us to provide the lowest processing rates in the industry so that you can keep more of your donations and potentially save thousands of dollars every year. You never have to negotiate again. And don't worry–we still don't charge a monthly fee.

Did you know that we built the first mobile optimized giving page for a church in 2009? After launching Subsplash Giving, we kept coming back to what matters most: fueling the mission of the Church by increasing your giving and keeping the donations where they count. We decided we’re not ok with the industry standard, we’re not here to maximize our margins and profit off of the church – being privately owned and operated by a Christian family means we can give it all back to you. And that’s exactly what we’re doing.

If you want to learn more about GrowCurve and how Subsplash Giving can benefit you, get in touch with us!

7 Ways to Encourage Giving

We want to help you encourage your community towards greater generosity, so while we've done our very best to set up an easy mobile giving platform, we know that's often only half the battle. Here are a few ways to reinforce your hopes for your church as they grow in financial stewardship. 

1. MAKE IT SIMPLE

74% of Americans say they write no more than one check per month, and about 80% of Americans carry $50 or less in cash. Because of this reality, online and mobile giving is key. When it’s easy to give, people are more likely to give! With Subsplash Giving we’ve made giving simple and effortless.

2. TEACH A BIBLICAL VIEW OF STEWARDSHIP

Emphasize tithing as a Biblical practice and an act of worship, not just a means to pay the church’s bills.

3. COMMUNICATE YOUR VISION

People are more likely to give to a clear cause. A mission statement or video can be a great way to share the essence of your church’s vision.

4. SHARE THE IMPACT

Share stories of how God is working in your church and community so members can see some of the ways their gifts are making a difference.

5. OFFER FINANCIAL CLASSES OR OTHER RESOURCES

Personal money management is an important aspect of Christian stewardship. Helping people learn more about finance is a great way to serve your congregation, and as people gain control of their debt or finances they are more likely to become regular givers.

6. PRACTICE FINANCIAL TRANSPARENCY 

People are also more likely to make gifts when they know that their money is being managed wisely. Keep your congregation informed about the church budget and finances.

7. ASK

Encourage members to prayerfully consider how much God is calling them to give. A giving campaign can be a great way to engage first-time givers. Ask members who are able to take advantage of recurring giving, and consider sending a push notification during the summer to remind people to give.

If you have any other questions, send us an email at giving@subsplash.com!